The goal for creating product design guidelines for your brand guide is creating a cohesive brand language for your complete product portfolio. We’ve selected the top elements your brand guide should have.
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Translating your core brand value into understandable product design features should be the main focus of you and your company. And we see a lot of companies where the product is an afterthought in their (re-) branding process, or worse, not even mentioned. But if you had to explain why you love a certain brand, where would you start? You would start with the product.
More and more consumer electronics are becoming connected. To prevent your end user from getting lost somewhere in between the intangible digital world and your physical product, it is important to apply an overarching user experience (UX) perspective. A quick look into my world as a User Experience & Product Designer at SLIMDESIGN and some of the tools that we like to use!
We want to congratulate our friends at Rocean on joining the Pentair Family. It is great to be a part of this journey together with you. Another step towards reducing the amount of single-use plastic bottles worldwide. Keep up the good work, Keep on innovating and keep on being the future of water.
Zepcam’s cameras have proven to be user friendly, robust and trustworthy, amongst many other positive things.
Kickstart your project and analyze all the important aspects. Within two weeks we create all the insights needed to make well well-informed decisions (and start-ups can use the information to create a convincing business plan or pitch deck).
The design brief is the foundation of any project. A good design brief saves development time, mitigates risk, and reduces costs. It clarifies the requirements, roadmap, and goals of your project and is beneficial for communication between your design agency and manufacturers/suppliers.
For small start-ups and entrepreneurs bringing a product to market can be a daunting and complicated endeavor, but it doesn’t need to be. Here we give tips and advice.
Not all our clients know that there are several different ways to develop your product and bring it to market. In the majority of cases, there are already similar products on the market. If the manufacturer is located in Asia, they are...
Many clients struggle with the question of what they need to do in order to protect intellectual property (IP). To provide some useful insights we have created this article, including tips, links, and example documents.Disclaimer:...
Crowdfunding is becoming an increasingly popular way for creators to raise money and start businesses. There are of course a lot of upsides to using crowdfunding sites such as Kickstarter and Indiegogo but what is often overlooked are...
Starting a crowdfunding campaign on platforms like Kickstarter and Indiegogo have proven to be a fruitful way for start-ups to gather funds for concepts. However, high profile failures draw a lot of attention in the crowdfunding world
Circa funded on Kickstarter We are pleased to inform you that Circa smart alarm clock has recently raised €117,056 on Kickstarter. To make this project a reality, SLIMDESIGN is engineering the project for production. If you missed the Kickstarter, You're now able...
The Circa alarm clock uses a breathing assistant and soothing sounds to help you fall asleep. The included sleep sensor placed under your mattress helps you wake up at just the right moment.
Train & Track is a reliable and maintenance-free tracking solution that can educate children about a variety of dangers in and out side of the house. A soft fabric strap wraps around the child’s wrist making it comfortable for the child.
SLIMTIME is a minimalist clock that embodies many of our design values.
Tools were essential to the development of humans. Augmented reality is no exception to this. We believe that current hand gestures and controllers are not ideal in the work environment.
The result of the body camera development is a rugged, compact and lightweight camera that is capable of filming day and night. It enables individuals, for instance working in law enforcement or the public transport industry, to record important events. The product is now used worldwide by multiple organizations such as for example the Dutch national police.
Our tracker is encapsulated inside the aluminum seat post tube and offers up to 10 years of autonomy. This is achieved by reducing the number of location update intervals and using the movement of the bicycle as the update trigger. The system uses an app to notify users of their bike’s location.
BAGTAG’s luggage tag required a long-lasting battery and the ability to mount to a variety of bag types. It also had to be compatible with airport scan systems and withstand heavy impacts during loading.
Startup Prometheus wanted to validate their idea, raise money from investors, and possibly attract interests through exhibiting on fairs. We were asked to support them with their investor pitch deck and maximize the outcome on their limited budget.
Wouter has been asked to be a mentor and give advice to start-ups on how to develop their hardware efficiently by start-up accelerator Rockstart (one of the biggest in Amsterdam).